Beauty and Fashion: 10 Cool YouTubers from Eastern Europe

Why do men around the world so eagerly want to marry a Ukrainian, Polish, Czech, Slovak, Romanian, Hungarian, or another Eastern European woman? Primarily because these women are not only naturally beautiful but also know how to dress stylishly and take care of themselves, extending their fleeting youth by 10, 20, or even 30 years. The good news is that they are also happy to share their experiences.

In a modern woman (and a man, by the way), everything should be beautiful – from the overall stylish and well-groomed appearance to the smallest details, such as hair tips or nail cuticles. With these popular Eastern European beauty and fashion YouTubers, you can refine your look from A to Z.

Pondi 

Gravity and the relentless flow of time will take their toll on everyone’s face – but that doesn't mean you should just sit back and wait for the first wrinkles to appear, or for those already present to become more noticeable. Polish beauty blogger Pondi teaches on her channel how to extend youth using various methods and practices: cosmetology, manual therapy, face building, or Kobido – a Japanese neck and facial massage. For example, did you know that you can get rid of nasolabial folds, a double chin, morning puffiness, etc., not only with a plastic surgeon but also with the help of tapes, that is, special patches that tighten the skin? If not, here’s a guide on what to do and how to do it.

Diana Suvorova 

The most popular beauty blogger from Ukraine has an answer to any question about cosmetics, makeup, and trends in women’s beauty. For instance, if you’re a woman in search of happiness, but after every first date men don’t call you back – who knows, maybe something is fundamentally wrong with how you apply foundation, lipstick, eyeshadow, and other makeup. So be sure to check out Diana's video on this topic, aptly titled: How Not to Do Makeup for a Date. Besides this and a series of other humorous trash videos, her channel features reviews of Ukrainian cosmetics, tests of budget beauty products, and detailed tips on makeup application techniques. And if you’re looking for inspiration in the style and philosophy of Plus Size living – Diana has a separate playlist for that.

Mara Calli 

You don’t need a lot of money to dress well, but only if you know the addresses of cool flea markets and can find real fashion gems among piles of old stuff. You can learn the art of saving on seasonal wardrobe updates with the expert plunderer of Romanian second-hand shops, Mara Calli. On her YouTube channel, she posts videos about the thrilling hunt for cheap yet high-quality, original, and fashionable items from second-hand stores. These are primarily the second-hand shops of her native Iasi, but the main thing here is to understand the basic principles of picking successful vintage looks, after which you can replicate the archaeological fashion excavations in the second-hand shops of your own city and notice that you receive more compliments on your appearance while spending less money on it.

Beardrust Official 

Who said that only women have the right to beauty and grooming? Men also want to look in the mirror and get aesthetic pleasure. There is a demand, and there is a supply – on the Polish channel Beardrust, videos with reviews of products for beards, hair, and body are regularly posted. Yes, it’s a bit unusual to see a man with a black cosmetic mask on his face and glamorous patches under his eyes. But that’s just unfamiliarity. The more you immerse yourself in the world of male beauty, the more you will wonder how you ever lived without all these waxes for curly moustaches, scented clays for trendy quiffs, and combs for lush beards.

Liluland

No, this is not the extraterrestrial land from which the red-haired trembling girlfriend of taxi driver Korben Dallas came. This is a YouTube land of beauty and feminine lifestyle created by the Hungarian Lilu. The most interesting part here is a series of videos where top Hungarian makeup artists get models at their disposal to create their dream makeup on their faces. Lilu also engages in many conversations about makeup and beauty with famous Hungarian women on her YouTube channel – there are already over one hundred and fifty interviews in the "Makeup/Down" series.

Katarina Van Derham 

Imagine a beauty who was born in the small Slovak village of L’ubochňa, then at the age of 22 moved to the USA with $500 in her pocket, became a top model of the 2000s, appeared on 60 glossy magazine covers, founded her own magazine Viva Glam Magazine, started releasing lipstick lines, starred in dozens of commercials, and played Bob Saget’s girlfriend in the series "Entourage"... Can you imagine? Now, imagine that this superwoman named Katarina Van Derham not only shares her unique beauty experience but also, despite her long move to Los Angeles, remains a patriot of her native Slovakia. How to do makeup like a Hollywood star? How to use electric rollers for voluminous hair? And should you get breast implants? Katarina – the legendary "girl from the 90s" – talks about all this on her YouTube channel.

Týnuš Třešničková 

Speaking of breast implants – one of the most popular Czech YouTubers, Týnuš Třešničková, covers this topic in detail. She had her bust done 7 years ago – about which there is a separate candid story on her channel. Since then, Týnuš's career in beauty and lifestyle has only moved upwards, and although we cannot say for sure that breast implants helped her in any way, they certainly did not hinder her. At least, when hackers leaked a few intimate photos of the Czech girl, the whole country discussed them enthusiastically for several months. Today, people mostly visit Týnuš's channel for cool makeup lessons and instructions on choosing impressive looks. The channel is also useful for those who have scars and try to hide them – a few years ago, Třešničková was a victim of a failed fire show, where she suffered burns to 35% of her body. Now she shares her experience in overcoming this problem.

Margarita Muradova 

Colour combinations, trendy cuts, popular textures, timeless must-haves, budget finds, the latest releases, current aesthetics, proven formulas, basic rules, common mistakes, secret life hacks, visual tricks, smart looks, and much more related to fashion – that’s what the channel of the famous Ukrainian stylist Margarita Muradova is about. It will definitely appeal to anyone looking to find their own unique and original style. Despite the war and missile and drone attacks, Margarita remains in Kyiv, always keeping a finger on the pulse of global fashion trends. If, for example, you are currently looking for a beautiful dress for your summer vacation, Margarita's channel already has a video on how to choose it correctly.

Indigo Nails Polska 

You can dress like the Princess of Monaco, but if your nails look bitten, cuticles are neglected, and polish is chipped and cracked, it will ruin the whole image. Trendy almond, classic oval, extravagant square, or stylish ballerina – it doesn't really matter which manicure you prefer. What matters is that each fingertip has a little work of art. The Polish YouTube channel Indigo Nails will help you understand all the intricacies of nail extensions, treatments, and decorations.

Dress Therapy 

A beautiful dress can instantly lift a woman’s mood right after purchase. But the effect of the new outfit will be much greater if you sew this dress yourself. Moreover, the process of choosing fabric, designing the style, creating the pattern, sewing, and fitting – is a kind of creative meditation that modern women have almost forgotten due to the abundance of mass-market products. However, sewing with your own hands still has the main advantage – you will never meet another woman in the same dress you imagined and created yourself. It's not that hard to do. The main thing is to start. And you can start with the Ukrainian Yulia, who has been sewing wonderful dresses for many years – so she will teach you how to sew as well.